Line-Up
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02, 03 & 04 May
Sidewalk Portraits
Expo
02 May
Yaell Campbell
Artist
02 May
SIEM
DJ
02 May
Hatoon
Artist
02 May
Illnoledge
Band
02 May
Eben Badu
DJ
03 May
Bnnyhunna
Jam Session
03 May
Marieke Mckenna
DJ
Workshops
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04 May
Workshops hosted by 'Wat is die MO?'
'Wat is die MO?' are meet-ups for young creatives that want to make music or work in the music scene. In this programme you'll get access to the most important updates in the game. From the newest releases of your favorite artists till interviews with the dopest producers. We also schedule sessions where you can share your tracks, meet-ups that allow for conversations with Industry Guests of dope workshops where you can upgrade your beats.
04 May
Camila Alvarez
Brand Manager Hiphop at Warner Music Benelux
How to brand yourself
In this masterclass Camila Alvarez shares her knowledge on how you can develop your brand as an artist. How do you position yourself? How do you market to your audience? And what is your unique selling point as an artist? It might be tempting to do it all on your own but there are some serious benefits that come with working with a brand expert. Camila will not only tell you what a brand manager at a label does but also how you can find one to boost your career. During her 5 years as Brand Manager Hiphop at Warner Music Benelux she worked with local and international artists including Cho, Dopebwoy, Burna Boy and Jack Harlow to create creative campaigns and streaming- and PR strategies.
04 May
Rafaël Maijnard
Composer, Producer & Songwriter
Songwriting from a composing perspective
Many artists want to work with a producer or composer and contribute their own lyrics and compositions. Unfortunately, it’s unclear to many artists how to work with someone else to create a song. Do you enter a collaboration without any ideas, or do you make sure that you have a crystal clear idea of what the final product should look like? In this interactive songwriting masterclass, you learn how to write a song from a composing perspective. Your instructor, Rafaël Maijnard, has collaborated with artists in the Dutch R&B/HipHop/Pop scene like Ronnie Flex, Yade Lauren, Kevin, Katnuf, Maan, Jonna Fraser. Through improvisation, he’ll teach you everything you need to know.
04 May
Rakesh Kanhai
Talent Developer & Creative Director
Creating from flow
As an artist you’ll have to pave your own path if you want to hone your craft. Flow plays a big part in creativity, deepening the creative process, discovering your creative identity and even the successes of your favorite artists. Note that creative blocks are also part of your journey. Understanding what types of creative blocks can occur and learning techniques to break through stagnation in the creative process can help with overcoming them. Talent Developer and Creative Director Rakesh Kanhai works on live shows with artists including The Opposites, Boef, Naaz, Mula B, Jay-Way. In this workshop he’ll teach you the importance of routine and discipline to get the creative results you’re looking for.
04 May
Conchitta Bottse
Booking agent at Spraakuhloos Agency & Program Manager at ADE Beats
How to get booked
Conchitta Bottse is an urban arts blackbelt. She has been involved in The Notorious IBE since 2010, an executive producer and program manager of ADE Beats since 2014 and recently started working as a booking agent for spoken word artists in Rotterdam at Spraakuhloos Agency. In this workshop she’ll uncover all you need to know on how to get booked as an artist.